We know it: “Made in China” raises questions.
And yet, when you take a closer look, it clearly deserves to move beyond the clichés.
Should we still be afraid of Made in China?
At Créaprim, we explain why it is (sometimes) the best option
At Créaprim, we design custom-made products to support brands in their loyalty campaigns, promotional operations, or corporate gifting needs. To do so, we source our products where the best partners are.
In France
In Europe
And yes, in China too
Yet “Made in China” continues to raise concerns. So let us explain why — with transparency and real field experience — this option can be not only relevant, but truly strategic.
A country with vast expertise, often underestimated
In the collective imagination, manufacturing in China is still too often associated with mass production, inconsistent quality, or questionable working conditions. However, these stereotypes no longer reflect the reality of today’s Chinese industry.
Some Chinese factories, particularly in textiles, accessories, or tableware, now outperform what can be found in France or Europe. Their technical expertise, execution speed, and capacity for innovation make them essential partners. This is a conclusion drawn from over 40 years of on-the-ground experience.
What if we wanted to do without it? It wouldn’t be possible
We say it clearly: even if we wanted to, we could not completely do without China today. The country offers a unique range of creative and technical possibilities. It is an exceptional playground for our style teams, always in search of new ideas.
China is not a plan B.
It is a strategic option that allows us to combine creativity, responsiveness, and budget accessibility, while maintaining our standards of quality and ethics.
Quality and ethics: yes, it is possible in China
At Créaprim, we select our partners with great care. Every factory is audited, every commitment is monitored. And yes, there are responsible structures in China where working conditions are respected and employees are fairly paid.
Of course, there are still abuses in certain industries — as everywhere in the world. What truly makes the difference is the choice of partners and transparency throughout the manufacturing chain.
Our approach: creativity, responsibility, and pragmatism
Every client project starts with the same question: what is the best solution for this product?
And sometimes, the answer is China.
At Créaprim, we combine the work of our designers — who create each item custom-made — with thoughtful sourcing and strong operational standards. The goal is always the same: to meet budget, quality, and lead-time requirements, without compromising on meaning.
Producing in China is a controlled choice
“Made in China” should not be demonised. It is not a default option; it is sometimes the only viable solution to bring to life products that are creative, high-quality, and ethical. And we are proud of that.
Do you have a custom product creation project?
Our teams are here to build the best possible solution with you — whether it is Made in France, Made in Europe… or Made in China.
